Market Outlook

Market Size
56.5M
shipments
SOM
Target Capture
100.1M
shipments
SAM
Addressable Market
1.5B+
shipments
TAM
Global Opportunity
20M Turkey waybills/yr
6 retailers, BIM live
80.1M International flows/yr
6 target regions
Why Now
Regulatory Tailwind
e-CMR mandates rolling out across EU 2024-2027. Turkey mandate imminent.
Massive Digital Gap
60-70% of SEE/CEE grocery retail still on Excel, email & phone. Greenfield opportunity.
First Mover Advantage
Live with BIM (Turkey's #1 retailer) and File. Proven model ready to scale.
Network Effect
Retailer Mandates Suppliers Onboard Zero CAC More Retailers
Deep Dive: Opportunity